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Author: ads@paidsearchmagic.com

Google Ads Pacing Dashboard – Free Data Studio Templates

Welcome Search Engine Journal readers!

If you’re here, it’s probably because you’re interested in getting a copy of your own Google Data Studio pacing report.

You will need to download BOTH the Google Sheet and the Data Studio Template for the dashboard to work.
Here are those links:

Revenue and Budget Pacing Templates

for Ecommerce accounts.

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064: Amy Explains Paid Search to her Dad

 

This is episode #64 and today we’re doing something a little different; Amy is talking to her dad about paid search. We typically like to use the podcast to share new ideas or tried-and-true strategies. But rarely do we step back and say, “what does the world of search engine marketing look like to someone who’s not doing this for a living?”

Today’s episode is a conversation between Amy and David Middleton, Amy’s dad, my father-in-law.

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056: Superpower Spotlight: Evan Sanchez – Exploring the Home Goods Vertical

 

This is episode #56 and we’re introducing a new format for the podcast. We’re calling it the Superpower Spotlight, and on these episodes we’ll be interviewing paid search marketers who have deep experience in a particular topic, niche, or industry. Today we’re talking about the Home Goods vertical with Evan Sanchez, who’s spent the last 10 years focused on SEM campaigns and working with national brands who localize their digital spends around their retailers.

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055: Take Over Google Ads Accounts like a Pro (And Bing Ads, too!)

 

This is episode #55 and today we’re switching gears a bit to talk about the source of a lot of anxiety and confusion for paid search managers: taking over an existing paid search account. The takeover process can be intimidating, you’re usually starting a new relationship with the client, looking at brand new account that probably wasn’t set up well, and you’re expected to hit the ground running.

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053: Setting the Right Client Expectations

 

You’re listening to the Paid Search Magic Podcast. It’s your weekly deep dive into Search Engine Marketing, Google Ads, client management, and so much more.

This is episode #53, and today we’re talking about a topic that is really capable of TRANSFORMING your paid search practice. We’re talking about expectation setting in paid search.

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