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Client Management

Home | Posts tagged: Client Management

055: Take Over Google Ads Accounts like a Pro (And Bing Ads, too!)

  This is episode #55 and today we’re switching gears a bit to talk about the source of a lot of anxiety and confusion for paid search managers: taking over an existing paid search account. The takeover process can be intimidating, you’re usually starting a new relationship with the client, looking at brand new account[...]
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054: The D.R.E.A.M Framework for Pitching & Winning Dream Clients

Welcome to the Paid Search Magic Podcast, where we discuss client management, digital advertising and paid search on Google Ads and Bing Ads. Well, it’s finally happened: after polling users, colleagues and members of our group, it’s pretty clear what most people are interested in: finding and winning the business of dream clients.
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053: Setting the Right Client Expectations

  You’re listening to the Paid Search Magic Podcast. It’s your weekly deep dive into Search Engine Marketing, Google Ads, client management, and so much more. This is episode #53, and today we’re talking about a topic that is really capable of TRANSFORMING your paid search practice. We’re talking about expectation setting in paid search.
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