You’re listening to the Paid Search Magic Podcast. It’s your weekly deep dive into Search Engine Marketing, Google Ads, client management, and so much more.
I’m James Hebdon and I’m joined by my co-host and wife, Amy Hebdon. Together we run Paid Search Magic, a boutique paid media agency that specializes in Google Ads.
This is episode #45, and today we’re talking to our friend Christi Olson, Bing Ad’s product evangelist. Christi has been involved with paid search for a long time and is known by pretty much everyone in the industry. She regularly speaks at conferences and spreads the message about how Bing Ads is pushing the industry in a positive direction. We’ll be discussing the Microsoft Audience Network, LinkedIn, and how you too can become an influencer in paid media circles. We’re really grateful to have her here today.
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Show Notes:
Christi Olson (Bing Ads) (Twitter) (Facebook) (LinkedIn) (Search Engine Land)
Bing Ads:
MSAN: Microsoft Audience Network
Bing Ads Scripting
General:
Seattle Search Network
PPCChat (Twitter)
Conferences:
SMX Advanced
State of Search
HeroConf
MozCon
Google Partners Summit
PubCon
SearchLove
Conversion XL
Thanks again for listening, and until next week!
James & Amy
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