About Us
About Paid Search Magic
Paid Search Magic is a paid search management agency owned and operated by Amy and James Hebdon.
We believe paid search should be simple, strategic & scalable
We offer agency services for profitable businesses to improve their PPC performance. We also help digital marketers and startups get the training and support they need to take paid search to the next level.
We host The Paid Search Magic Podcast and publish articles to help you grow in every aspect of PPC.
Simple
We focus on human connections, wants and desires. We avoid arbitrary rules and meaningless metrics.
Strategic
We have a plan – a good plan – before we start spending money. We aren’t just “buying traffic” or optimizing for algorithms.
Scalable
We use process and automation to deliver efficient, optimal results at any level of business growth.
About Amy & James Hebdon
We’ve spent the last decade, millions of dollars, and more than a few vacations figuring out how to get the best results for our paid search clients.
2010
met on OKCupid
2011
first PPC collaboration
2013
got married!
We are both Enneagram Fives.
Our biggest motivator is to be capable, and our deepest fear is to be useless
(Translation: we over-deliver value). Interested in enneagrams? Us too!
Amy is Enneagram 5 with a 4 wing.
She’s driven by meaning and authenticity.
James is Enneagram 5 with a 6 wing.
He’s driven to investigate and improve the world.
Creative? Yes. Analytical? Also yes.
Our biggest motivator is to be capable, and our deepest fear is to be useless
(Translation: we over-deliver value). Interested in enneagrams? Us too!
Amy is a talented visual artist who’s interested in behavioral economics and is drawn to statistics and puzzles of logic.
PPC Magical Power:
Creating paid search account structures that drastically improve results.
James is a gifted pianist and musician with a knack for programming languages and a deep interest in machine learning.
PPC Magical Power:
Programming and tech-heavy problem solving.
LET'S MAKE SOME MAGIC FOR YOUR BIZ
Grow your business with Paid Search Magic
Management – Consulting – Reporting – Training – Audits
Need paid search management?
We help profitable businesses 2x their clients and customers.
Don’t waste money on faceless agencies who sell you “real time” optimizations and give you nothing, then dodge your calls.
Kill the hassle of inexperienced marketers just trying to get you traffic. Let’s get you more business.
Need paid search training?
Turn around your toughest AdWords challenges and authentically grow your digital marketing practice, to go from ticket taker to rain maker.
Not a marketer? Not a problem.
Learn to manage your own marketing without an expensive learning curve, even if you don’t have a marketing department.