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Home | Posts tagged: Marketing ( | Page 2)

Podcast 2.0 – How NOT To Launch A Marketing Podcast

  In this podcast, James is interviewing Amy about the history of their podcast. They’re talking about their successes, failures, what’s to come, and why you should keep listening. Paid Search Magic 2.0 has officially been launched!   http://traffic.libsyn.com/paidsearchmagic/Bryant_Garvin_-_Final_Mix.mp3Podcast: Play in new window | Download (Duration: 39:52 — 73.2MB) | EmbedSubscribe: RSS
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Research-Driven A/B Testing with Nick Disabato

  Today Amy is talking with Nick Disabato about research-driven A/B testing for PPC marketers. Nick runs a CRO agency that specializes in A/B testing for growing businesses, and he’s authored a book about interaction design. He’s got a unique approach and ability to solve expensive problems businesses are facing, and he’ll share his thought[...]
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Ad Copy Wizardry with Matt Umbro

Today we’re talking to Matt Umbro about how to write richer, specific, and more compelling text ads by using ad extensions, extended headlines, ad customizers, and dynamic ads. Matt is the founder and moderator of PPCChat, a weekly twitter conversation on paid search related topics. He’s a Senior Account Manager and Head of the Community[...]
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