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Home | Archive by category: podcast ( | Page 3)

049: Machine Learning & Marketing with Matthew Kirk

Welcome to the Paid Search Magic Podcast. This is episode #49. Today we’re talking about Machine Learning in Marketing with Matthew Kirk, a specialist in applying AI & Machine Learning in practical business settings. About Matt: https://www.matthewkirk.com/about Linkedin: https://www.linkedin.com/in/matthewjkirk Free machine learning email course: https://www.yourchiefscientist.com What he does: Matthew helps software companies use data science to bring in more[...]
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048: Questions, Current Events & Controversies – Bing’s Killing it, Google’s Killing Budgets & Your Questions

Join our Facebook Group “Google Ads for Savvy Digital Marketers” We’ve got a lot of great updates in store to help you with account and client management, including videos and screen shares that we can’t do on the podcast. https://www.facebook.com/groups/googleadsdigitalmarketers/ Google Ads News New device type: TV Screens: https://support.google.com/google-ads/answer/9163453 Improved attribtuion for YouTube for Action Ads: https://support.google.com/google-ads/answer/9149284[...]
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046: Profitable Keyword Planning in 30 Minutes or Less – Part 1

This is episode #46. Profitable PPC Keyword Planning in 30 Minutes or Less. We’re going to review what you need to know about keyword research to be faster, more efficient, and drive better results in less time. Part 1 Link to the presentation deck: Profitable PPC Keyword Planning in 30 Minutes or Less from Amy Hebdon[...]
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045: Path to Paid Search Evangelism with Christi Olson

You’re listening to the Paid Search Magic Podcast. It’s your weekly deep dive into Search Engine Marketing, Google Ads, client management, and so much more. I’m James Hebdon and I’m joined by my co-host and wife, Amy Hebdon. Together we run Paid Search Magic, a boutique paid media agency that specializes in Google Ads.
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044: September Questions, Current Events & Controversies

James: You’re listening to the Paid Search Magic Podcast. It’s your weekly deep dive into Search Engine Marketing, Google Ads, client management, and so much more. I’m James Hebdon and I’m joined by my co-host and wife, Amy Hebdon. Together we run Paid Search Magic, a boutique paid media agency that specializes in Google Ads.
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