You’re listening to the Paid Search Magic Podcast. Your weekly deep dive into Search Engine Marketing, AdWords, client management, and so much more.

This is episode #19, and I am your host, Amy Hebdon.

Today James and I are talking about Gmail Ads. There is an obscene amount of incorrect information floating around in the news, and even amongst other marketers out there. Some changes that were rolled out over the last few months have increased the confusion, so we thought it was long overdue to make sense of this topic. 

In this episode, we talk about:

• What are Gmail Ads, anyway?
• Things you’ve heard about Gmail Ads that are WRONG
• What are the different levels of wrongness or misinformation out there?
• What do you need to do to get them right?

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Show Notes + Resources

Gmail ads in your Promo Tab

Common Gmail template error:

Don’t exceed the character length, or even after it’s corrected, your ad may not post!

Thanks for joining us on the Paid Search Magic Podcast.

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