fbpx

Are you missing out on the YouTube Ads Gold Rush?

Home | podcast | Are you missing out on the YouTube Ads Gold Rush?

Are you missing out on the YouTube Ads Gold Rush?

The time has never been better to run video ads.

 

You’re listening to the Paid Search Magic Podcast. Your weekly deep dive into Search Engine Marketing, AdWords, client management, and so much more.

This is episode #20, and I am your host, Amy Hebdon.

On today’s episode, we’re going to talk about how to take advantage of this incredible way to reach your audience.

In this episode, we talk about:

  • Why some high profile news events make 2017 the best year yet for YouTube advertising
  • How the YouTube platform is changing the rules for what works with video ads
  • Why video ads are currently undervalued, and why now’s the right time to get started

 

 

Here at Paid Search Magic, we get pretty excited about all things related to getting better RESULTS in Paid Search Marketing.

If you feel the same way, join us here.


You'll get our latest content and podcast episodes that will teach, inspire, and motivate you to achieve new levels of success with Paid Search.

We won't send you spam. Unsubscribe at any time. Powered by ConvertKit

 

Show Notes + Resources

How to manage videos in the new AdWords interface

Be sure to adjust your columns so your metrics include YouTube activity and not just on-site conversions. Notice how easy it is to edit your Call to Action in the new interface!

Manage your call to action in the “old” AdWords interface

Editing the Call to Action is a bit more difficult here, but can still be done!

New to YouTube ads? Claim your $100 credit from YouTube

Visit this site, then scroll to the bottom of the page
https://www.youtube.com/yt/advertise/index.html

Other Resources

YouTube’s Leaderboards (top ads of the month)
How Demographics and Storytelling Style Affect Video Ad Effectiveness